Michael Winner once said that the hardest part of making a film was staying awake for six weeks.
For me, and for many other filmmakers I know, the hardest part is definitely finding the money.
Everyone knows that these are difficult times so it’s not surprising that finding investors prepared to take a chance on talented but unproven directors and producers is going to be tough.
Yet it’s such a brilliant time to be a filmmaker!
For the first time in history it’s possible for Indies to make films that rival the Hollywood studios. I’m not talking about the all-action, effects-driven blockbusters but for most genres it’s perfectly possible to make low-budget films that look stunning.
Today what makes a film outstanding is not the name of the studio behind it but the strength of the script, the creative vision of the director and the ability and imaginative talent of the crew and creatives.
Any yet even low-budget films cost more than most filmmakers can find in their piggy banks.
Many first time filmmakers will have heard the advice ‘if you don’t have a rich uncle to fund your film – ask a dentist!’ but what few people know is that now, since changes to the Financial Services Act brought in by the last government, approaching your local dentist to finance your film could just land you in jail.
Or could it?
The truth is that the laws surrounding investing are now so complex that even lawyers are unable to give clear advice and filmmakers are told that if they can’t afford to hire a legal team they had better stick to applying to the BFI for a grant. (Please don’t laugh – that wasn’t meant to be a joke.)
In recent years the one glimmer of hope has been Crowd Funding and sites such as Kickstarter have raised huge amounts for Indies based in the States, and others, such as Indiegogo have begun to have an impact around the world but again the dreaded FSA has had an effect.
So far, Crowd Funding has been a one-sided affair. Fans have been allowed to donate as much money as they wish to help their favourite filmmaker but the law has made it impossible for them to be treated as investors. How crazy is that?
I know filmmakers who have run successful Crowd funding campaigns and they are extremely grateful to their contributors, but why can’t those people receive more than just a DVD and a T-shirt?
Why can’t they be recognised as a potent and influential force who have the power to help Indies filmmakers succeed and ensure that the films of their choice get made?
Obviously, filmmaking is a risky business and many films will never make a profit but that is equally true of any start-up venture. And if people are allowed to donate their money why can’t they invest it?
The good news is – now they can.
Crowdcube, a British company, has found a way to navigate the murky waters of the FSA and allow people within the UK to invest legally in a British film.
This may seem a small step but the implications for low-budget filmmakers are huge. For the first time fans can actually own a share in a film and enjoy a part of the profits if the film should be a success.
And the next good news is – Deadly Intent is going to be that film.
So please, please help us spread the word because we desperately want Deadly Intent to be the first in a long line of successful Indie films who have been made with the help of Crowd Investors.
Find out more at http://www.crowdcube.com/investment/deadly-intent-ltd-10598